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QDesign Announces i-Media Audio 2.0


Vancouver, Canada (April 7, 1997) - QDesign Corporation announces the new release of its i-Media Audio MPEG-2 stereo compression software. i-Media Audio is the industry's leading real-time, studio-quality MPEG II audio encoding and decoding software to operate on standard multimedia PC's without the need for proprietary MPEG hardware. Release 2.0 offers faster compression performance, batch MPEG encoding capability, ¼ sampling frequencies for very low bitrate Internet audio applications, support for the Broadcast Wave file (BWF) format and an overall enhanced user interface.

Batch processing capability facilitates greater efficiency in encoding from .wav files to MPEG. The introduction of ¼ sample rates enables users to trade-off audio bandwidth and audio resolution to enhance quality at very low bitrates. The Broadcast Wave (BWF) file format supports the industry standard for MPEG file format compatibility with other vendors' broadcast systems.

With the new release of i-Media Audio, users have access to sampling frequencies from 8kHz to 48kHz, bitrates from 8 kbits/s to 448 kbits/s, and the highest performance MPEG fidelity sound in the industry. These features offer the most complete range of compression levels available for MPEG-2 encoding so that i-Media Audio users can optimize audio for archival, production, distribution, and the Internet.

"The Internet is the newest and greatest medium for content creation and distribution," states Richard J. Beaton, President of QDesign. "As users, we are faced with bandwidth limitations which will not match demand in the forseeable future, so it is important to optimize compression technology to minimize quality tradeoffs. Introducing ¼ sampling frequencies allows i-Media Audio to deliver perceptually superior MPEG audio over 28.8K modem networks."

i-Media Audio MPEG Pro is a stand-alone 32-bit Windows 95/NT program that is designed to work with the user's choice of MPC-compliant analog or digital audio cards. i-Media Audio creates transparent CD-quality audio at 6:1 and Internet-audio at compression levels beyond 60:1.

The i-Media Audio MPEG Pro application is distributed internationally by Digidesign, a division of AVID Technology. An i-Media Audio Pro Tools plug-in will be commercially available by mid-1997. QDesign continues to license its i-Media Audio MPEG-2 software development kits to interested OEMs.

A FREE demo version of i-Media Audio MPEG PRO is available for download at QDesign's website, www.qdesign.com.

About QDesign

Based in Vancouver, Canada, QDesign Corporation develops state-of-the art interactive multimedia technologies and applications for the broadcast and new media industries. With world-class expertise in compression technologies, digital signal processing and advanced communications, the company offers a platform of products and technologies which allow content providers to compress, archive and distribute multimedia via any private or public transmission network, including the Internet and private Intranets. QDesign is located on the Web at http://www.qdesign.com.

Contact:
QDesign Corporation
media@qdesign.com


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